The first organised tours dated back to Thomas Cook who, on 5 July 1841, chartered a train to take a group of temperance campaigners from Leicester to a rally in Loughborough, eleven miles away. By 1872 he was undertaking world-wide tours, albeit with small groups. His company, Thomas Cook & Son (commonly called Thomas Cook or simply "Cook's"), grew to become one of the largest and most well known travel agents before being nationalised in 1948. With the gradual decline of visits to British seaside resorts after the Second World War, Thomas Cook & Son began promoting foreign holidays (particularly Italy, Spain, and Switzerland) in the early 1950s. Information films were shown at town halls throughout Britain.